Friday, October 24, 2014

Wall Street Journal Only Major News Source Trusted Similarly Across Political Spectrum

Pew Research Center poll, March-April, 2014
Pew Research Center again has an interesting poll up. This one is on how trusted major news sources are across the political spectrum. The only major news source trusted about the same by liberals, moderates and conservatives is the Wall Street Journal. Interesting that liberals trust it a little more (35%, 34%), and moderates (28%) trust it the least. Conservatives are in the middle (32%, 30%).

In overall trusted average, the Wall Street Journal (31%) rates 11th, just behind the New York Times (34%) and USA TODAY (33%), which are the top trusted newspaper sources.

It would be interesting to find out what percentage of people irrespective of political position trust these sources. Since about 38% of Americans self-identify as conservative, 34% as moderate, and only 23% as liberal, weighting the responses by those indicators gives a ballpark figure.

Here's how the top 13 come out when combining consistently and mostly liberal as well as consistently and mostly conservative and multiplying those averages by the percentage of Americans who self-identify as liberal and conservative. Then multiplying the "mixed" percentage by the moderate 34%.

50.3% - Fox News
44.8% - CNN
42.8% - ABC News
42.1% - NBC News
39.0% - CBS News
31.0% - MSNBC
30.3% - PBS
29.2% - Wall Street Journal
29.1% - BBC
28.8% - USA TODAY
26.0% - New York Times
22.1% - NPR
21.7% - Washington Post


MAX Redline said...

It's interesting that they appear to be trusted across the spectrum, TD, as Leftists hate the owner. Also interesting that "Faux News" - as Lefties refer to it, is killing their favored source, MSNBC by nearly 20%.


T. D. said...

Yes, indeedy. And interesting that Fox News is also killing CNN in the ratings. Fox gets 3 to 1 in overall audience (1,201 for Fox; 412 for CNN) and almost 1.5 to 1 in the coveted 25-54 age group (234 Fox, 134 CNN). []

It appears that it's easier to find a panel with trusting viewers than actual trusting viewers. Heh.